Thursday 29 October 2009

PAGE 27



Someone on Pantip.com left a message after seeing this tvc online.

It says: "Better than watching a 2-hour movie. It taught me a great lesson."

8 out of 10 people who saw this ad admitted they had done the same once or twice in their lives.

This spot even won the Viewers' choice awards.

When you speak to your audience, they will response.


When we see a vase of beautiful flowers, we are only attracted by the flowers.

We seldom think about the water inside the vase.

Without the water the flowers will be dying.

At an agency we see only the award winning creative teams.

But quietly forget many other invisible faces who help sustain the agency.

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